Fathom Events wanted to use our platform to create promotions all year round on their own schedule. They wanted to find a way to manage their promotions easily while maintaining complete brand control.
Fathom can easily access social apps to incorporate into their marketing campaigns. These social apps include galleries for photos or videos, sign-up forms, surveys, and more. These apps can enhance customer engagement and add another level to their promotions.
By utilizing Votigo's social marketing suite, Fathom can manage and organize all of their interactions across multiple social channels. They also have the ability to add analytics tracking in order to gain insights and statistics on their campaigns.
With Votigo's analytics tools, Fathom Events can track the success of each campaign and filter metrics to find out how each campaign is performing. These tools allow Fathom Events to gather insights that will help them improve their social media marketing efforts in future campaigns.
Company: Fathom Events
Solution: Votigo's Social Marketing Platform with a single brand and work-flow approval.
Promotion Types: Standard Photo Contest, Video Contest, Essay Contest, Random Draw Sweepstakes, Trivia Sweepstakes, Viral Sweepstakes, Twitter Sweepstakes, & Photo Sweepstakes
Engagement Application Types: Photo Gallery, Video Gallery, Signup Form, Welcome Tab, and Versatile HTML iFrame App